Category Archives

marketing

Why You Should Be On Social Media


Communicating with Parents (Effectively)

How you choose to communicate with others often sets the basis for your relationship with them. That can be friends, family, or while running your child care center, parents. As a caretaker or ...... See more

How to Make Follow Up Work to Rebuild Enrollment

As you launch your enrollment recovery plan for re-opening your centers, one of the most essential facets is a strong, consistent, follow up strategy. Here are a few steps below to consider:... See more

Improving Your Conversion Rates Through Best Practices

With a few key best practices, you can significantly improve your inquiry conversion rates. These best practices are shown to drive enrollment in a really meaningful way and when coupled with the use ...... See more

The Importance of Leading with Your Web Strategy

Over the past four years, there has been an upward-moving trend that has shown a significant uptick in reliance on the web, making utilization of features like self-guided tours and marketing ...... See more

Using Drip Campaigns to Increase Enrollments

Often child care organizations find themselves looking for a way to nurture potential enrollments, communicate with incoming leads and re-engage lost opportunities.... See more

Why the Number 7 is Key to Growing Enrollment

Research shows the average family needs to see a center’s message seven times before they’ll decide to enroll.  We all know that families come to us with all kinds of worries and concerns when ...... See more

Child Care Marketing Tips for the New Year

We blinked and it’s here! Well, almost. As the calendar turns and we look back at the inquiries and tours that rolled in, you might be wondering how to improve this year over last.... See more