ChildcareCRM: The Blog

Explore. Learn. Engage.

2 min read

YMCA of Orange County Drives Enrollment Across 63 Locations with ChildcareCRM

YMCA of Orange County uses its youth development, healthy living, and social responsibility programs to strengthen...

3 min read

Meet Your New Virtual Assistant: The Perks of Task Management Tools

Your ChildcareCRM software can help you do much more than just store family information and send follow-up...

4 min read

4 Tips to Manage your Waitlist Effectively

You've spent hours marketing your centre and building your waitlist. So, what now? Managing your waitlist is just as...

4 min read

Grow Your Childcare Business with the Power of Marketing Automation

There are many benefits to automating your marketing and sales processes with a CRM. Some of these include saving hours...

1 min read

3 Connections Between Staff and Family Retention

Do you feel like you're losing valuable staff and enrollments? Fortunately, there's a light at the end of the tunnel...

2 min read

4 Ways to Manage Family Expectations Around Fee Increases

The second half of the year is already peaking through and it often becomes the time for parents to question fee...

1 min read

The 3 Biggest Marketing Mistakes Childcare Centers Make

Do you feel overwhelmed with families who are interested in your center but aren’t making the decision to enroll?...

2 min read

HoneyTree Early Learning Relies on ChildcareCRM

HoneyTree Early Learning was established in 1979 in Virginia with just one location. They now have 11 centers, located...

4 min read

Drive Higher Enrollment Rates with Parent-Scheduled Tours

Scheduling a tour is one of the most important steps in the parent journey for a childcare center. But the process of...

4 min read

Get More Families Through the Door with the AU Childcare Subsidy Boost

The Australian Government has announced a big change to the federal budget regarding childcare subsidy. From July 2022,...

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YMCA of Orange County Drives Enrollment Across 63 Locations with ChildcareCRM

By Sierra Rossing on Jun 17, 2021 7:00:00 AM

YMCA of Orange County uses its youth development, healthy living, and social responsibility programs to strengthen communities in Orange County, East San Gabriel Valley, Pomona Valley, and Riverside County. In order to increase enrollment across their...

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Recent Articles

Streamline the Parent’s Journey: From Inquiry through Post-Enrollment

By Sierra Rossing on Feb 2, 2021 6:00:00 AM

Millennials were one of the first generations to grow up in the digital age, and they use social media, texting, and their mobile devices more than any other parent demographic has in the past. 

Therefore, finding ways to interact with parents through...

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Texting is the New Email: How to Communicate with Today's Parents

By Sierra Rossing on Jan 20, 2021 3:24:02 PM

It’s no secret that Millennials are quickly becoming the world’s most numerous generation; and the number of Millennials who are becoming parents is growing. In fact, a recent study conducted by the Pew Research Center found that 80% of today’s parents...

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Free Digital Marketing Tools For Your Childcare Center

By Sierra Rossing on Dec 16, 2020 3:24:08 PM

This article was written in collaboration with Genevieve Carbon, the head of Marketing at Kangarootime

In ChildcareCRM’s 2020 Building Blocks For Success report, we found that, on average, 53% of ChildcareCRM users’ leads came from web sources. This...

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How COVID-19 Re-defined our Priorities

By Sierra Rossing on Dec 2, 2020 11:23:06 AM

The following is an excerpt from the first episode of ChildcareCRM: The Podcast (available on Spotify and Apple Podcasts).

Sierra Rossing, Content Marketing:"Can you identify some major changes you've seen in the industry or within the company over the...

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Start Receiving More Online Reviews

By Sierra Rossing on Nov 5, 2020 7:00:00 AM

82% of consumers read online reviews for local businesses, according to Bright Local.

Having a variety of online reviews is essential for any business but I would argue that it is even more important in the childcare industry. I don’t have to tell you...

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ChildcareCRM and Winnie Now Integrate

By Jerad Lally on Oct 13, 2020 12:00:00 PM

The new integration enables childcare seekers and centers the ability to easily connect with one another, while driving new growth for centers by filling openings quickly.

ChildcareCRM and Winnie, two leading childcare technology solutions, today...

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ChildcareCRM and Kidsoft now integrate

By Jerad Lally on Oct 9, 2020 2:05:04 PM

ChildcareCRM and Kidsoft now integrate to help power more effective communication between parents and childcare centers.

The ECEC sector can now easily harness the power of robust communication tools at any stage of a parent journey with ChidcareCRM’s...

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Why You Should Be On Social Media

By Sierra Rossing on Sep 2, 2020 4:52:45 PM

Did you know that there are over 3 billion social media users across the globe? In today’s digital age, social media has become an essential tool for child care centers to appeal to prospective families and increase enrollment. Social media also allows...

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The Time to Engage is Now!

By Teddy Hook on Jul 20, 2020 9:43:43 AM

Best Practices in managing your CRM

As school years end and summer gets into full swing, we are provided an opportunity to reshape our goals and objectives for the second half of the year. While businesses in different industries face varying challenges,...

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Procare Solutions and ChildcareCRM Announce Deeper Partnership with Two-Way Integration

By Jerad Lally on Jun 16, 2020 1:57:35 PM

Child care businesses can now seamlessly bridge the transition from lead to enrollment

Child care centers, preschools, daycares, and before and after school programs are faced with the challenge of providing the best care for their children while also...

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Enroll more families with online registration.

Don't waste time on enrollment paperwork—sending reminders, chasing down missing information. With ChildcareFORMS, our industry-standard online enrollment packet makes registration easy for everyone.