ChildcareCRM: The Blog

Explore. Learn. Engage.

13 min read

5 Ways Your Childcare Franchise is Leaving Money and Opportunities on the Table

In 2020, 56% of open childcare centers lost money every single day.  

While some of the damage has been reversed since...

10 min read

Standardize Childcare Enrollment Across All Your Childcare Franchise Locations

Ensure every family receives the same high-quality enrollment experience. 

As a corporate marketing leader, you’re...

8 min read

Capture Leads from Anywhere with the Exciting ChildcareCRM Telephony Integration

Did you know almost 25% of inquiries for your childcare business come from phone calls? 

But busy, overloaded staff are...

10 min read

6 Best Practices to Gain Summer Enrollments - Without Lifting a Finger

Summer is coming up quickly. If you haven’t already started promoting your summer programs and camps, now is the time. 

9 min read

Support Children's Mental Health Awareness Week

How do you support children’s mental health? 

On average, 1 out of every 5 children in America has a diagnosable mental...

3 min read

3 Strategies to Keep Families Engaged During School Holidays

Keeping waitlisted and enrolled families engaged can be hard, especially during school holidays.  

School holidays are...

5 min read

ChildcareCRM Wins High Performer Award in G2’s Spring Report

G2 is the world’s largest tech marketplace that publishes a list of software review scores in their Grid Reports each...

12 min read

9 Ways to Organize Your Childcare Enrollment Process

Did you know businesses spend roughly 8 hours every week managing paper and waste an average of $4,800?  

Trying to...

15 min read

4 Ways to Increase Your Facebook Engagement Rate with Families

Did you know that 93% of all businesses use Facebook?  

This makes Facebook a great platform for engaging with...

16 min read

How to Create an Engaging Facebook Content Plan for Your Childcare Center

Are parents excited to see your Facebook posts? 

With so many people on Facebook, it’s difficult to grab the attention...

ChildcareCRM: The Blog

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5 Ways Your Childcare Franchise is Leaving Money and Opportunities on the Table

By Hope Dasher on May 19, 2022 11:56:21 AM

In 2020, 56% of open childcare centers lost money every single day.  

While some of the damage has been reversed since then, many childcare franchises are still losing family leads and wasting valuable staff time due to manual enrollment tasks. This...

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Recent Articles

5 Best Practices for Designing Childcare Ads on Facebook

By Hope Dasher on Mar 22, 2022 11:34:36 AM

Did you know that 97% of marketers use Facebook for advertising?  

Facebook advertising is a great tool to attract and engage with a wider parent audience. Without Facebook ads, your childcare business’ reach is reduced drastically. Meaning, you’ll lose...

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Integrating Your Tech Stack Will Save You More Than Just a Headache

By Pikka Turangan on Mar 21, 2022 11:43:44 PM

In today’s world, data is power. It’s imperative for your nursery’s success that the correct data is being collected, understood, and effectively utilised. ‘Integrated Solutions’ is the tech industry’s term for enabling your different systems to...

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Generate More Family Leads with ChildcareCRM's Facebook Integration

By Pikka Turangan on Mar 21, 2022 6:44:52 PM

Facebook has 2.8 billion monthly active users - which makes it a popular platform for childcare businesses to interact with prospective parents and generate new family leads. In a single day, you and your team are juggling communications with parents in ...

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How to Effectively Communicate with Parents in Your Nursery

By Pikka Turangan on Mar 17, 2022 10:51:04 PM

How you choose to communicate with others often sets the basis for your relationship with them. That can be friends, family, or while running your nursery, parents. As a caretaker or practitioner of their children you’re faced with many situations that...

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Best Practices to Using Drip Campaigns for Childcare Marketing

By Pikka Turangan on Mar 17, 2022 7:23:09 PM

Automate your strategic marketing campaigns for every stage in the prospective family’s registration journey. 

59% of marketers say their biggest challenge is having enough time to create engaging content and campaigns that successfully nurture families...

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Understanding Your Enrollment Funnel is Your Key to Childcare Success

By Hope Dasher on Mar 17, 2022 12:22:42 PM

Do you know how families are progressing through your enrollment journey?  

31% of marketers stated that tracking conversions was one of their biggest challenges. For childcare providers, it’s best to know where each prospective family is in your funnel....

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Capture More Family Leads with ChildcareCRM's Facebook Integration

By Hope Dasher on Mar 8, 2022 10:19:55 AM

Facebook has 2.8 billion monthly active users - which makes it a popular platform for childcare businesses to interact with prospective parents and generate new family leads. In a single day, you and your team are juggling communications with parents in ...

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How to Save Childcare Staff’s Time with Automated Parent Follow-Up Communications

By Hope Dasher on Mar 3, 2022 4:48:14 PM

How quickly do you respond to prospective families? 

Families have more options for care than ever before. The likelihood of gaining a high-quality lead significantly drops 21 times if you respond to parents in 30 minutes, compared to 5 minutes. Further,...

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Ultimate Guide to Using Drip Campaigns for Childcare Marketing

By Hope Dasher on Mar 1, 2022 9:17:18 AM

Automate your strategic marketing campaigns for every stage in the prospective family’s enrollment journey. 

59% of marketers say their biggest challenge is having enough time to create engaging content and campaigns that successfully nurture leads....

Read the Post

7 Best Practices for Building Your Nursery's Facebook Page

By Pikka Turangan on Feb 28, 2022 11:13:34 PM

In a 2021 survey by ChildcareCRM, 71% of owners and directors responded that they use Facebook to help grow their childcare businesses.  

Facebook allows you to engage both current and prospective families without needing to meet people face to face,...

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Enroll more families with online registration.

Don't waste time on enrollment paperwork—sending reminders, chasing down missing information. With ChildcareFORMS, our industry-standard online enrollment packet makes registration easy for everyone.