ChildcareCRM: The Blog
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Stay up to date on the latest childcare marketing trends, strategies, and tactics
The COVID-19 pandemic has made businesses around the world question their current strategies, especially childcare centres. It's important to not lose touch of your families at this time, but rather to maintain strong and consistent communication with ...Read the Post
Enrolling new and inquiring families is a vital part of your childcare business' success. It's important to understand what strategies are more likely to help you win conversions and create evangelists for your childcare center.
Lisa Henkel serves as...Read the Post
A key performance indicator (KPI) is a type of business performance measurement that helps to evaluate the successes or areas of improvement for an organization.
Millennials were one of the first generations to grow up in the digital age, and they use social media, texting, and their mobile devices more than any other parent demographic has in the past.
Therefore, finding ways to interact with parents through...Read the Post
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This article was written in collaboration with Genevieve Carbon, the head of Marketing at Kangarootime.
In ChildcareCRM’s 2020 Building Blocks For Success report, we found that, on average, 53% of ChildcareCRM users’ leads came from web sources. This...Read the Post
Sierra Rossing, Content Marketing:"Can you identify some major changes you've seen in the industry or within the company over the...Read the Post
82% of consumers read online reviews for local businesses, according to Bright Local.
Having a variety of online reviews is essential for any business but I would argue that it is even more important in the childcare industry. I don’t have to tell you...Read the Post
Did you know that there are over 3 billion social media users across the globe? In today’s digital age, social media has become an essential tool for child care centers to appeal to prospective families and increase enrollment. Social media also allows...Read the Post