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Emily Smith

Emily Smith

CRM SPECIALIST | CRM WEB SOLUTIONS

Recent posts by Emily Smith

4 min read

Hiring? Ask These 3 Questions, Find Your Perfect Fit

By Emily Smith on Aug 14, 2018 4:49:00 AM

Let’s address the elephant in the room and something I don’t usually say out loud here at ChildCareCRM… There are many issues that feed into a lack of enrollment and, contrary to popular belief, one of the biggest issues is staffing.

Topics: Education
3 min read

5 Signs It’s Time for a CRM System

By Emily Smith on Aug 7, 2018 1:30:00 AM

As an owner or operator of a child care organization, you know how crucial your relationships w

Topics: Education Technology
2 min read

3 Must Haves for a Successful Drip Campaign

By Emily Smith on Jun 26, 2018 5:17:00 AM

Childcare organizations often find themselves looking for a way to nurture potential enrollments, communicate with incoming leads and re-engage lost opportunities. If any of these are on your to-do list, a drip campaign may be the solution you're looking for.

Topics: Education
3 min read

3 Ways Top Child Care Centers Use Text Message Marketing

By Emily Smith on Jun 21, 2018 5:36:00 AM

Where is your cell phone right now? Probably within an arm’s reach, right? For some of us, it

Topics: Technology
3 min read

Unified Enrollment Team: Hidden Gold Mine

By Emily Smith on Jun 14, 2018 5:24:00 AM

When you run a successful child care organization, one of your many goals is delivering world class partnership and service to your prospective and currently enrolled families. Understanding the needs of your incoming customers requires more than just giving an overview of your program and scheduling tours over the phone.

Topics: Education
1 min read

Marketing to Millennial Parents

By Emily Smith on Apr 6, 2018 4:14:00 AM

What do you picture when I say “millennial?” A tech dude in a hoodie? A college student with her face behind a phone? You probably aren’t picturing a parent managing the balancing act of life, including multiple children. As the oldest of the millennial generation approach mid-30s, you should be.

Topics: Education
2 min read

The ABCs of Small Business Marketing

By Emily Smith on Apr 5, 2018 6:18:00 AM

These days, it seems like marketing your center is a moving target. Strategies and best practices se

Topics: Education
3 min read

Marketing on a Budget

By Emily Smith on Mar 30, 2018 6:22:00 AM

In today’s economy, even the most successful centers can find themselves walking the line of increasing expenses and flat-lining revenue. Having a tight budget for marketing doesn’t mean you shouldn’t market at all or settle for subpar marketing initiatives. Let’s talk about a few things that will drive enrollment interest and cost next to nothing.

Topics: Education
2 min read

Spring Into a New Season of Growth

By Emily Smith on Mar 28, 2018 6:29:00 AM

What will you clean out this spring?

As we move into the new season, you may find your thoughts turning to cleaning up and beginning a fresh start. It is also the mid-point between two academic years' enrollment efforts. The next six weeks is a great time to begin analyzing your efforts from the 2017-18 school year and prepping for the upcoming registration season.

Topics: Education
2 min read

The Crucial Step You’re Overlooking in Your ChildCareCRM

By Emily Smith on Mar 6, 2018 4:08:00 AM

It’s no secret: Your ChildCareCRM system tracks so much information about each family that it

Topics: Education