2 min read
How to Measure Your Childcare Business Performance
A key performance indicator (KPI) is a type of business performance measurement that helps to evaluate the successes or...
3 min read
What Parents Look For When Touring a Childcare Center
OK confession time. Many moons ago, when I was handling the marketing for a childcare organization, I conducted an...
3 min read
What to Look for When Selecting a CRM System
A CRM (customer relationship management) system can be a powerful tool for improving the success of your business by...
5 min read
Streamline the Parent’s Journey: From Inquiry through Post-Enrollment
Millennials were one of the first generations to grow up in the digital age, and they use social media, texting, and...
3 min read
Texting is the New Email: How to Communicate with Today's Parents
It’s no secret that Millennials are quickly becoming the world’s most numerous generation; and the number of...
5 min read
Free Digital Marketing Tools For Your Childcare Center
This article was written in collaboration with Genevieve Carbon, the head of Marketing at Kangarootime.
In...
2 min read
How COVID-19 Re-defined our Priorities
The following is an excerpt from the first episode of ChildcareCRM: The Podcast (available on Spotify and Apple Podcasts
3 min read
How to Generate More Online Reviews
82% of consumers read online reviews for local businesses, according to Bright Local.
Having a variety of online...
2 min read
ChildcareCRM and Winnie Now Integrate
The new integration enables childcare seekers and centers the ability to easily connect with one another, while driving...
3 min read
ChildcareCRM and Kidsoft now integrate
ChildcareCRM and Kidsoft now integrate to help power more effective communication between parents and childcare centers.